Campaign

A home for
the holidays.

Northern Bank

  • Short Form Film
  • Social
  • Digital
Short Form Film, Social, Digital, Short Form Film, Social, Digital, Short Form Film, Social, Digital, Short Form Film, Social

For Thanksgiving of 2019, NFL running back Sony Michel (of Haitain
descent) helped Northern Bank move a previously homeless Haitain
family into their very own home. We were there to capture the magical
moment as part of Northern Bank’s Home for the Holidays campaign.

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Best.
Surprise.
Ever.

From 2017–2018 family homelessness in MA spiked 17%. The largest increase in the U.S. As this example captured, Northern Bank is dedicated to reducing that number.

Trailer: “Home for the Holidays”

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